Email Marketing

Email Marketing  

Many of us use e-mail, but in our minds, what's there for us to use is dropped to the back as something that is just considered given.  

Yet as any digital marketer will know, email marketing is at the very foundation of what they do.

 However, this is true not only for email marketers but for almost any job role that integrates the function of digital marketing.  

This expands to include many more people such as website or blog owners, sales staff, and more.

 If you're still not sure how this item suits you so far, then we'll simplify things with a single question.

 Do You Need Email Marketing?

Answer:

If you need sales leads, website traffic, or anything else you need to do, quickly reach as many people as possible, then you need to do email marketing.

  Table of Content

 What is Email Marketing?
 Do you need email marketing?
 What are the Best email marketing platforms?  

Why email marketing will be used?

 Ideal features that the best email marketing systems or platforms should have are the following.

 

 1. Constant Contact

 2.GetResponse

 3.MailChimp

 4.AWeber

 5. SendX

 6.SendinBlue

 7.SendPulse

 Even if you do not have direct access to contacts or are not in direct contact with them at the time, or are unable to reach them directly at any time, email marketing helps you stay in touch with them.

 With a few settings and the creation of a single email with a single click, you can reach and touch one regardless of time, information scope, or availability.

 Here are more detailed benefits of Email Marketing.

 What Can Email Marketing Do For You?

 Email marketing has an estimated return on investment (ROI) of 3,800%, which means that every dollar invested in email marketing generates an average return of $ 38.  

Apart from just the financial perspective, there are many other useful aspects of email marketing;

 Website visitors come and go, but once they go most of them never return.  By collecting e-mail information from your visitors, you will be able to reach them again in the future.  

With an email list, you send all of the valuable content to the list that might otherwise be overlooked.

  You can also gain additional traffic when some choose to follow links back to your site based on the information sent to them.

 Increase in sales

 Email communication has been observed to 

fabulous perform both social and organic search traffic.  The overall engagement rate for social media is only 3.71% compared to the 0.58% click-through rate (CTR) for show statistics email. 

 The sales will increase online or in-store as a result of what the user reads in an email, for example, to receive a special offer or a special price.

 Fine-Tune Your Process

 Since email marketing is based on statistics, it is possible to collect and analyze this data.  This information can then be used to further improve your email campaigns to increase efficiency.  

For example, find out the likes, dislikes, and interests of your user base and send relevant materials to them.

 Best Email Marketing Platforms 

 There are a lot of email marketing systems out there these days, and you'll have a hard time not hitting someone with a stone (if thrown away).  

Just like business hosting platforms - choosing the right email marketing platform can be a chore, so I tested and selected the six best email marketing services.

 Most email marketing systems will have similar features, but almost all of them have a free trial version.  I highly recommend registering and testing before purchasing just to see if the system is right for you.

 1. Constant Contact

constantcontact.com is one of the most famous site names in the email marketing system business.  It has evolved in the market for over a decade and today serves more than 650,000 customers. 

 They've been successful on the features front, improving their core competencies in email marketing.

 In addition to having an effective and easy-to-use system, they have added many invaluable features such as event management, social campaign capability, and even user survey tools.  For an all-in-one premium solution, these are the best-suited guys.

 Support is also extensive in the form of live chat, email, and a forum with a sizable community.  

Best of all, you can sign up for a one-month free trial with them to try out their service.  After the trial period, prices vary depending on the number of email contacts you have.

 Starting Price: Starts From $ 20 Per Month After Free Trial

 Best: Small and large businesses and companies with niche requirements such as event management

Top 10 expensive brands of the world

 

 2.GetResponsive

               get-resposive.com monitor all the right boxes for an email marketing system.  You can upload a mailing list to their server, then compose your marketing posts to be sent to the list.   

Even automation is taken care of and there is a comprehensive analysis suite for your data collection needs.

 They currently have around 183 subscribers in 350,000 countries around the world and sell itself as one of the easiest to use on the market.  

Availability is very high thanks to localization in 27 languages, so almost anyone can use it from anywhere.  If you run into problems, you can get support via live chat, phone, and email (of course!).

 Their plans are divided by the number of emails in your database, but all the main advantages of GetResponse systems are available in all plans. 

 This includes free templates, responsive emails (ie viewing on mobile devices will also be taken care of!), And email segmentation for more effective marketing.

 Starting price: 30-day Free Trial followed by $ 1,000 / month for 15 subscribers

3.MailChimp

I remember MailChimp very well as it was among the first email marketing tools I have ever used.  It is extremely simple to use and has been around since the turn of the century (yes, that long!).  

Today, it's a little off the radar for most die-hard email marketers but remains immensely popular with website owners and small businesses.

 One of the main reasons for this is that MailChimp has a free plan, as some models do.  website builders follow.  

This alone makes it extremely attractive for low-budget businesses trying to harness the power of email marketing.

 Although it is a free plan, MailChimp is not devoid of features and has extensive reporting capabilities as well as a powerful visual template editor for your emails. 

 There are numerous integration possibilities for MailChimp as well, and it offers a good all-in-one solution.

 Starting price: FREE

4.AWeber

Founded by Tom Kulzer in 1998, AWeber can be considered an industry pioneer and today serve nearly 100,000 customers. 

 It works well in its primary functions as an email marketing system and offers good integration with a large number of other software.

 It's still a solid solution, especially if you have basic needs and 'we have it all!'  If you don't want to be overwhelmed by the mess instead the system should be present. 

 You can export multiple file formats to databases and watch your marketing campaigns in progress, which is very useful.

 A strong point about AWeber is its wide selection of email templates;  This is kind of great if you are new to the game.  

He also has extensive customer support capabilities that have won awards at the US National Customer Association's Stevie Awards for the past three years.

 Starting price: 30-day Free trial followed by $ 19 / month

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 5. SendX

 SendX may be relatively new to email marketing, but nothing revolutionary here.  Available since 2016 - far from pioneers like MailChimp.  

Yet it contributes to youth in some ways and probably makes it more attractive in the modern age.

 SendX's priority is simple - to provide a comprehensive email marketing service that is as easy to use as possible. 

 While this can turn off marketing professionals, it opens possibilities to a much wider audience.

 The essence of SendX is a drag-and-drop email editor that allows you to create emails.  This can be done from scratch or by changing an existing template.

  You can use the same editor to create other things like pop-up forms and the like.

 Together they can create a complete marketing campaign.  It can be done traditionally, highly targeted, dropout, or otherwise, depending on how you configure it to work.  You can even use it as an A / B testing tool.

 Starting price: $ 7.49 / month

6.SendinBlue

When I first tried to access SendinBlue, I was a bit curious that I had to overcome a reCaptcha to access the site.  

The only reason I could think of it was that I used an ultra-wide monitor that might have been marked for unconventional screen sizes.

 Like MailChimp, SendinBlue offers a free subscription package, but this is limited to what you can send.  

The free deal is only valid for up to 300 emails per day, which is like a longer trial for me than any real free service.  After you switch to sub

subscription plans, the number of posts (like prices) increases a lot.

 It controls most of the traditional email marketing system options, but it also has a transactional messaging feature. 

 This gives you extra capabilities such as sending order confirmations, receipts, and other similar emails related to your brand.  

This is an issue to keep in mind as not all email marketing systems support it.

 Starting price: FREE

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7.SendPulse

The company started as a startup aimed at achieving mass email bursts and soon gained well-deserved popularity among marketers.  

Right now, the company has evolved into a marketing automation platform that has a lot to offer in terms of online promotion.

 Users can now send bulk emails, SMS, and Web Push Notifications.

 The SendPulse team is working hard to keep abreast of digital marketing trends and has released a Facebook messenger chatbot.

  The chatbot can be designed to serve as the first line of customer support and request contact information for further leader training.

 When it comes to email marketing services, among many other features, SendPulse offers an email template editor, custom subscription forms, transactional emails, and statistics data for your email marketing campaigns.

 Starting price: FREE