What is SEO?

              What is SEO?

 1)What is SEO?

 2)How many types of SEO?

3)What is the SEO of a website/blog?

4)What are advanced SEO techniques?

5)What is the SEO of Google?

6)what is the SEO of YouTube?

7)What is on-page/off-page SEO?

8)Is it compulsory to learn SEO?

9)How to get more traffic on websites/Blogs?

  

   
     Answers to all these questions are available in this blog. I will try my best to understand you whole these things although it's a little bit difficult in a single blog.

1) What is SEO?

                       SEO is an abbreviation and it stands for search engine optimization. This acronym itself tells that optimize your content according to the searching engine whether it's Google, Bing, Yahoo, etc.

        These are algorithms that Google uses to rank a website/blog at the top of searches.

SEO

                  
            When you create a website or blog and upload your content on it. How did Google come to know what your content is? Google is not a God.

    It has algorithms that tell it about your blog/website. So you must follow the SEO algorithms, tips, or techniques to rank at the top of the searches.

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2)How many types of SEO?

          
  Generally speaking, there are 3 types of SEO.

a)White hat SEO

b)Black hat SEO

c)Grey hat SEO
   

SEO

a)White hat SEO:

•     Ethical, fair, legitimate, or organic
•     Follow all guidelines of search engine
•     Slow and steady but long-term growth in ranking.

b)Black hat SEO:

•      Unethical, unfair or in-legitimate
•      Don't follow the guidelines of search engine
•       Quick, unpredictable, and short-term growth in ranking.

   c)Grey hat SEO:

•         Combination of white hat SEO
•  and black hat SEO.
•          Follow 95% white hat SEO and 5% black hat SEO.
•           Reasonable growth in ranking.

           

                    I recommend adopting white hat SEO because it has no risk of penalizing your website or adding to Google's black list. You can use grey hat SEO but be careful it has risks up to some extent.

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 3)What is the SEO of a website/blog?

      Website/blog not getting traffic? Here comes 2 categories of SEO.

Seo website

• On page SEO
• Off-page SEO

 On-page SEO: 

                       On the page, SEO means when you are writing a blog which guidelines and instructions you have to follow so search engines (Google) come to know your article. It includes the following things. 

   Keyword:

                    Search on Google for the keyword on which you are going to create a post. In the Google search box, auto-completion mode shows you a keyword that is mostly searched.

         In the footer, you can also see many keywords which people mostly search.

          Keywordshitter.com also shows you thousands of relative keywords when you search in it. it's a free website and takes data from Google.

       Keywordseverywhere.com shows you how many searches on a particular keyword. You have to just install its extension on chrome or Firefox.

Audit your website/blog:

       If you want to audit your website/blog so you find the mistakes in it and correct them here is a link below that will help you a lot, it analyzes the keyword, check the SEO requirements of your site, and also checks the back link.ahrefs.com
    Semrush.com  is paid website but you can completely check your website free from neilpatel.com

  Content:

                   Title, keyword, and description, these 3 tags are part of on-page SEO and comprising on HTML codes. You must customize these tags to get more traffic.

                    Search on Google HTML checker and type your URL in checker. It tells you your HTML errors So you can correct them.

               Convert your website from HTTP to HTTPS to do so Cloudflare is recommended. After doing so your website is automatically converted to HTTPS.

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 Page speed:

                     
            You can check the loading speed of your website pages. Search in Google 'Page speed insight' and type your URL in it to know the loading speed of your website.

                                                   Google speed checker, gtmetrix.com, and pingdom.com are famous to check the speed of websites.

     Light websites have sharp speed loading so don't stuff your website with unwanted content.

           Error pages and broken links also decrease the traffic to your blog/website.keep trying to fix them.

 Bounce back rate:

                                   
            If your content is unwanted or boring then the bounce-back rate increases. Error page and slow loading speed of the website also increases it.

       Due to these faults, Google understands that this website contains garbage and starts decreasing your ranking.

Click Through Rate(CTR):

              Thumbnails and attractive or appealing titles increase CTR so focus on it also.

 Off-page SEO:

                               One and only one thing plays which play a vital role in off-page SEO is link building or backlinks.

         The more backlinks in your website the more authority your website and starts ranking on Google.

             You can check the backlinks of any website and e-mail them for providing backlinks for your site. But how did you come to know which website has backlinks?

       Here are websites that tell how many and which websites have backlinks. These are paid websites.

     ahrefs.com

 Semrush.com

Seo laptop

  Private Network Blog (PBN):

              

       Buying many domains and linking them together for ranking on top of Google search is called PBN.

                    Most digital marketing or affiliate marketing websites play this game to rank their website.

4)How to get more traffic on websites/Blogs?

            You can get more traffic in three ways

1. Sharing your post on Social media or by email.

2. By Advertisements

3. By adopting SEO techniques

                

       On sharing posts, you may get a maximum of 500 views. By advertisement, you have to pay so it is costly.  Both these ways are not good in the short term.

                The only way to get organic traffic is by adopting SEO techniques.  So it is necessary to learn SEO techniques.

5)What is the SEO of YouTube?

          Here is my complete blog on SEO of YouTube.How to rank a video on YouTube

Conclusion:

               

                 I recommend adopting white hat SEO techniques. If you follow black or grey hat SEO then get ready for a shock.

      After all, Google is the father of everything why does it keeps on changing the algorithms so people don't come to know the exact algorithms of ranking on top?